Johanna Blakley

Media | Entertainment | Fashion

Pacific Standard Time Unleashes Its Video Outreach Campaign

I can’t wait for Pacific Standard Time, the massive art-fest extravaganza, to begin to take over 60 art venues in Southern California beginning October 1. I love the fact that they’ve harnessed the youth-skewing rock star appeal of Red Hot Chili Peppers’ frontman Anthony Kiedis to jump-start their marketing effort. In this charming little video, Kiedis drives Pop Art superstar Ed Ruscha around LA, the city they mutually adore. Their discussion about making art out of words as they drive through the texty corridors of  Los Angeles is a perfect introduction to the sprawling art scenes of SoCal.

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