Johanna Blakley

Media | Entertainment | Fashion

Avatar & the Sweet Delights of Horror Films at the Experience Music Project


During a recent trip to Seattle, I finally had a chance to visit the Experience Music Project, Paul Allen’s eccentric Frank Gehry-designed museum committed to Allen’s passions: rock and roll, digital technology, science fiction and the geekier side of American pop culture. A little tear welled up in my eye as I drifted through the somber Nirvana exhibition, but the highlights of my trip were to be found in the Sci-Fi wing of the museum.

The highly interactive Avatar exhibition was a delight to experience:  I was not the only one who had a hard time tearing myself away from the interactive table-top, which allowed you to shuffle through cards that triggered the retrieval of multimedia resources on the making of Pandora. I was also smitten by the fact that they let museum visitors try out Jim’s handheld virtual cameras, which he used to shoot scenes with actors after they already went home. It reminds you how magical motion capture really is, and I’m sure it puts the fear of Jesus in actors who thought they could never be replaced. I’m sure the gadgets installed at the museum are dumbed-down versions of Cameron’s cool invention (the zoom button felt like something circa 1972), but wow – it’s a brilliant way to give fans a taste of the creative process behind something they love.

I also could NOT wipe the smile off my face as I wended my way through the exhibit devoted to horror. Can’t Look Away: The Lure of Horror starts off with a descent in a soulless spiral stairwell, lined with pictures of people screaming. Once you land in the exhibit you realize that all those people are visitors who visited the “Scream Booth,” which gives everyone an opportunity to screech like Janet Leigh or Drew Barrymore. Such fun.

I also made an idiot out of myself in the “Shadow Monsters” interactive installation. As you move various parts of your body at various speeds, your projected shadow is transformed into a variety of monstrous forms. It’s pretty addictive but, man, I was little disappointed that I couldn’t get a decent shot of my monstrous shadow. I would have frightened you.

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